AI media plans & variants
Generate and compare plan variants with media mix, markets, inventory suggestions, and rationale—then select the plan that fits your brief.
Media mix · markets · rationale
TIMA Connect is the AI-native media intelligence platform for Africa and the Middle East—AI-assisted plans, publisher inventory, campaign selections, deliverables, placement performance, and exports across influencers, podcasts, newsletters, publications, shows, films, and social.
Campaign portfolio
Plan vs. placements
Engagement
vs. projection
per placement
Completion
Signals
reporting views
Built for teams who buy creators, audio, newsletters, and premium media—not only feed ads
What TIMA Connect does
TIMA Connect centers on campaigns, publishers, inventory selections, deliverables, and placement performance so marketing, finance, and ops stay aligned on one system of record.
Generate and compare plan variants with media mix, markets, inventory suggestions, and rationale—then select the plan that fits your brief.
Media mix · markets · rationale
Discover publisher profiles and inventory rows across formats and platforms, with pricing models and markets aligned to how you actually buy.
Selections on campaign
Record and review reach, engagement, and completion signals per placement, with campaign reporting exports when you need to go deep.
Reach · engagement · completion · CSV / XLSX / PDF
Organization roles, campaign visibility, cross-org invites where needed, and audit-friendly workflows so the right people approve the right steps.
Org roles · campaign visibility · audit trail
Track what ran, what shipped, and supporting assets so finance and legal see the same story as marketing.
Invoices, escrow, and payouts live alongside campaigns—so money movement stays tied to the placements you negotiated.
Financial records alongside placements
Your data model already knows the difference between a newsletter block, a podcast mid-roll, and a creator integration—use one campaign workspace to plan and measure them together.
Focus
Creators & social
Influencers and social platforms modeled with audiences, engagement, brand safety, and channel metrics—so plans and buys stay comparable.
Why teams adopt TIMA Connect
We focus on accurate workflows and defensible records—not vanity metrics we cannot stand behind.
Placements, deliverables, and performance roll up to the campaign you are running—not a disconnected tab of spreadsheets.
Channels carry the metrics that matter for that surface—listeners, opens, subscribers, reach—without flattening everything into one generic KPI.
Organizations, roles, campaign visibility, and invitations are first-class so agencies and brands can share context safely.
Deep campaign analytics with CSV, XLSX, and PDF export paths when stakeholders need evidence, not just a dashboard screenshot.
Security & trust
TIMA Connect is designed for procurement and security reviews: who can see which campaign, who approved a transition, and how data moves between your org and publishers.
Users belong to organizations with roles; campaigns support org-wide visibility or restricted access, with explicit invites when partners sit outside your tenant.
Campaign roles layer on top of org roles for what people can do at each lifecycle stage—backed by audit logging for sensitive actions.
Encryption in transit, least-privilege integrations where you connect third parties, and clear separation between workspace data and partner-facing flows.
Resources
Open TIMA Connect in your browser to continue in your workspace, or book a walkthrough of publishers, inventory, reporting, and rollout for teams in Africa and the Middle East.